While it’s important to plan for the eventuality of a funeral whenever possible, it’s not always realistic. Sometimes death comes upon us suddenly. When this happens, loved ones can end up facing the major, unplanned expense of a funeral.
Paying for a funeral can be difficult, but there are a number of different ways to go about it. It is likely that there are people around you who want to be supportive and find a constructive way to help during this difficult time. If you’re not sure how you can pay for a loved one’s funeral service, crowdfunding might offer a solution for you.
WHAT IS CROWDFUNDING?
Crowdfunding is the process of collecting a large sum of money from a series of small, individual donations. These donations often come from friends and family, but sometimes from anonymous good samaritans. Like so many things these days, crowdfunding is an online process completed through websites like Fundable.com, GoFundMe.com, YouCaring.com, and others.
Crowdfunding has had a popularity boom in recent years. In 2015, about $3 billion was raised from crowdfunding efforts.
HOW TO CROWDFUND EFFECTIVELY
If you think crowdfunding might be appropriate for your situation, here are a few tips to keep in mind for a successful crowdfunding campaign:
Crowdfunding for a memorial or funeral service is a naturally personal endeavor. When asking people to donate, it’s important to be honest about your financial situation (i.e., why you need the donations).
Crowdfunding efforts will be more successful if you include photos of the individual who will be remembered in the service, details about what the money will be used for (flowers, casket, etc.), and personal anecdotes about the deceased.
Use Social Media
Social media makes a very complementary tool for a crowdfunding campaign. Create accounts on Twitter, Facebook, and Instagram for your campaign and connect with friends and family on these social channels. Always be sure to include a link back to your crowdfunding page where people can donate. YouCaring has a wonderful article explaining just how to create social pages for your crowdfunding campaign.
It’s also important to remind donors and social media connections to share on their social media profiles. The more people your crowdfunding campaign can reach, the more effective it will be.
ABOUT HUTCHISON FUNERAL HOME
We understand that funeral planning can be difficult and the Hutchison Funeral Home is here to help. For over 35 years, we have been providing families in the Metro Detroit area with dignified services that are personal, respectful, and affordable. Our team will work with you to provide personalized recommendations that will fit your vision and your budget. We are here to listen to your needs and wishes. Together, we can create the funeral service that your loved one deserves.
For more information on the services we provide, or to read more great articles: